LIFEGUARD
There’s too much plastic waste in our ocean. If more people cared about where our plastic ends up we’d be saving our planet’s life.
We reframe whose life Lifeguards on the beach are saving.
A lifeguard rushes into the ocean as he sees a man drowning, removes his polyester swim trunks and disposes of them properly showing how much he cares about the life of our planet and that the drowning man is simply winning a Darwin award for his actions.